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Home Professional Development CPD & Chartered Marketer

Continuing Professional Development (CPD)

Awarded to professional members with outstanding practical experience and expertise, and who are committed to continuing professional development.

A route to Individual "Chartered Marketer"

Whatever stage you’re at in your career, our continuing professional development (CPD) study programme helps you get ahead – and stay ahead.

At the heart of everything we do 

The importance of CPD in today's work environment cannot be over-estimated: it’s essential to your continued effectiveness and development as a professional marketer.

Online CPD tool

Our new online CPD portal will help you study and identify knowledge gaps and create a personal training plan. It will then enable you to source, record and manage your ongoing development.
You must be a member and have logged in to your account to access this. 

Formal recognition 

Everything you do - from visiting industry events, attending training courses and reading industry publications - is formally recognized via our Chartered CPD Study Programme.

The benefit to you

As a Chartered Marketer you gain more credibility with employers and a competitive edge over your peers, progressing your career effectively. Only The Chartered Institute of Marketing can award Chartered Marketer status to a marketer. We campaign with employers to recognize this status as the benchmark for highly skilled marketers. As a consultant, Chartered Marketer status demonstrates ongoing commitment and competency to your clients.

The benefit to your employer

Many marketers have a relevant marketing qualification, but Chartered Marketers must ensure they study to maintain, develop and update their marketing skills and knowledge.
Chartered Marketer status is an effective measurement of business competency and expertise, which ultimately contribute to better business performance. It’s also a reassurance that the marketer is ethical, experienced and applies first class marketing skills to give you improved business advantage.

How to become a Chartered Marketer

  1. Complete 35 hours of Continuous Professional Development (CPD) study each year (1 July - 30 June) for two consecutive years and record your activities on this record card. You must hold either Member (MCIM) or Fellow (FCIM) status to be eligible for Chartered status, but accumulating CPD hours is open to all members regardless of career level or membership grade.
  2. Submit your completed record card with supporting evidence annually for these two years by 31st December
  3. If your evidence is sufficient, then you will be awarded Chartered Marketer status.

Maintaining your Chartered Marketer status

  1. Continue to complete at least 35 hours CPD each year (1 July - 30 June)
  2. Once you have submitted your initial two years evidence and gained the Chartered Status, you will only be required to submit evidence as part of our 10% random survey. (Please note that as there are around 4500 Chartered Marketers, you may be requested to do these two years in a row).

Chartered Marketer status, the mark of an up-to-date, experienced and qualified marketing professional.

Getting Started

How to Register

Members

For members, you can register on the programme at no extra cost(free). You will need to log into your CIM account in order to register online.

Chartered Marketers Directory

In our Chartered Marketers Directory we list all those who have earned the right to use the designation of Chartered Marketer – the mark of an up to date, experienced and qualified marketing professional.

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