Marketing is an exciting, challenging and rewarding profession. Whether you’re just starting out or a senior marketer, we can offer all the help, advice and resources you need to further your career and continuing professional development (CPD).

CIM Marketers’ Qualification

No matter your current position in your marketing career, if you desire to be successful, two things are certain.
The marketer's role is getting more powerful and complex everyday: The changing technology, globalization and consumer attitudes continue to have extensive impact on the commercial world. Competition for jobs is at an all-time high, and getting tougher:

Did you know that 1 in 7 degrees now has some kind of marketing?

How will you guarantee an employer that you are more capable and credible than the next candidate?

Starting a career in marketing

The Introductory Certificate in Marketing.

For Individuals who wish to build a marketing career. Previous experience or qualifications non-pivotal to taking this qualification. It acquaints you in the essentials of marketing theory and imparts in you practical marketing knowledge to take back to your work place.

Looking to advance your career in marketing?

The Professional Certificate in Marketing.

For Individuals seeking to advance from their junior marketing position. It gives you a Comprehensive understanding of everything from understanding customers, learning how to collect and analyze data to the art of writing marketing plans and setting budgets. 

Entry requirements: Delegates usually have at least one year marketing/business experience, or the Introductory Certificate in Marketing or a non-marketing degree.

Getting into marketing management?

The Professional Diploma in Marketing.

For marketers with operational responsibility and aspires for management. You learn how to plan, implement and measure marketing activities and understand the impact of marketing decisions on other functions within the business. 

Entry requirements: Delegates with three years marketing experience, one at management level or alternatively a good first degree or a Professional Certificate in Marketing in order to apply.

Aspiring to be a senior marketer?

The Chartered Postgraduate Diploma in Marketing.

A challenging marketing qualification that applies your specialist, professional knowledge across a range of areas. It's an Ideal qualification if you're looking to manage and influence marketing strategy at the highest levels in your organization.

Entry requirements: Delegates need to have six years marketing and/or sales experience (three at management level) or managers who already hold the CIM Professional Diploma in Marketing.

Want to be a superb communicator? 

The CAM Diploma in Marketing Communications.

Gives you a profound understanding of the main communication methods that can help your organization meet its business objectives by incorporating media, advertising, public relations, direct marketing and consumer behavior. It is an equivalent to the first year of a foundation degree.

CAM Diploma in Digital Marketing

Our CAM Diploma in Digital Marketing gives you information on what digital marketing is about, the buzz words and main trends. It covers Search Engine Optimisation (SEO), Pay Per Click (PPC), types of online advertising, email marketing, viral marketing, online PR, affiliate marketing and social media. It also looks at digital metrics, legislation, regulation and codes of practice.

CAM Diploma in Managing Digital Media

The Diploma in Managing Digital Media is about putting digital marketing into practice. Doing the work, running the digital campaigns and what you need to be aware of. This qualification also looks at the fast changing landscape of social media and emerging trends.

Diploma in Hospitality and Tourism Marketing

The Diploma in Hospitality and Tourism Marketing provides learners with an introduction to the key concepts and principles of services marketing as they apply to the hospitality, travel and tourism industries.

You can contact one of the CIM Kenya accredited study centers regarding CIM qualifications or by filling out a few details on the CIM contact form.
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